Marketing memories with Fotaflo: Elevating tourist experiences and surviving the pandemic

by Innovation Factory
December 20, 2023

Ryan O’Grady started his career as a videographer, capturing adventures and experiences with his crew around the world. In 2009, Ryan wanted to grow his career by launching an online platform specifically for businesses in the tourism industry. This platform, now known as Fotaflo, is designed to enable these businesses to effortlessly capture and share the remarkable experiences they provide to their customers.

When social media was still a new concept, Ryan believed in his dream and pursued a venture that has grown exponentially throughout the years. Leveraging memories as products, and giving their clients the ability to use authentic user-generated content to create word-of-mouth referrals, Fotaflo revolutionized the tourism industry with its unique innovation.

But what happened when everything was shut down and the tourism industry was at a halt during COVID-19?

Listen to the full podcast to learn more about Ryan’s journey and how Fotaflo became an Innovation Factory success story!

More in the Growth Series

We’ve teamed up with POV Hamilton Podcast to tell you stories about some of Innovation Factory’s most successful, and growing clients!

Original Article on Innovation Factory

Innovation Factory

Innovation Factory is a business accelerator, dedicated to helping Ontario-based businesses launch, scale, and succeed. We provide start-ups, and scaling companies with advisory services, training, mentorship, and strategic connections to help bring disruptive technologies to market, leverage intellectual property, increase revenues, attract investment and create jobs. Serving as the catalyst for tech innovation in the greater Hamilton area since 2011 we are driven to help: Entrepreneurs bring new ideas to life and to market Small/Medium Enterprises (SMEs) get to the next level Hamilton build a dynamic culture and a community of innovation Innovation can happen anywhere. Our goal is to make it work everywhere. We work to elevate key industry sectors including, advanced manufacturing, clean tech, information technology, integrated mobility, life sciences & health care and social innovations.