originally published: 2023-06-12 15:01:17
Milestones & Looking Ahead
In early 2023 the start-up reached a celebratory milestone, with their first year of operations being complete with 10,000 hours of care delivered over their platform. They are developing their own proprietary software system, differentiating them from other home-care companies that use a one-size-fits-all platform. The services will be delivered at more competitive costs, with the ability to quickly add new features based on customer and caregiver feedback.
“Our long-term vision is to export the Canadian best practices for senior care abroad through our platform and become the leading provider of care and related services to seniors in emerging markets,” said co-founder Riaz, who heads up business operations and go-to-market.
“Technology cannot replace humans when it comes to caring for seniors,” said Dr. Tauseef. “But it can complement them. The innovation process requires evaluation, optimization and digitizing every aspect of the senior care delivery. Our innovation is all about empowering our caregivers through our technology to deliver the best possible care while creating full transparency for families so they can see in real-time how we are providing care to their loved one.”